average ticket
-
Modifier Attach Rate: The Menu Metric Nobody Tracks (2026)
Modifier attach rate is the percentage of guests who add a paid add-on to a dish. It's the cheapest revenue in hospitality — no new guests, no new marketing, almost no extra labor. Here's the formula, realistic benchmarks, what 10 points is actually worth in dollars, and 14 ways to raise it.
-
How to Read a Restaurant Sales Report: Gross, Net, and What Actually Matters (2026)
Gross sales is what you rang up. Net sales is what you actually earned. Here's how to read a restaurant sales report line by line, which six numbers actually matter, and the four traps that make your POS report lie to you.
-
What Is Average Ticket and 9 Ways to Increase It (2026)
Average ticket is your net sales divided by the number of orders. Here's how to calculate it correctly, what counts as a good average check in 2026, and 9 proven ways to raise it without adding a single extra guest.